11street (www.11street.my), is celebrating its third birthday this
April and they’re commemorating it by giving their customers the best of
everything in threes!
Launched in Malaysia in 2015,
11street is now a joint venture between Axiata Digital Services and
South Korean e-commerce marketplace provider, SK Planet. As Malaysia’s
number two online marketplace, 11street currently has more than 13
million product listings on its platform from over 40,000 sellers.
Hoseok
Kim, CEO of 11street
Hoseok
Kim, CEO of 11street shared that over the past three years, the company
has seen considerable growth in several facets of its business
operations, from its products to its sellers. For instance, from 2015 to
2017, the company saw more than 300 percent growth in total gross
merchandising volume (GMV).
“We are thrilled to be
celebrating this milestone as we are confident that Malaysia is set to
see significant advancement of its e-commerce industry in 2018, and
11street intends to be at the forefront of this industry growth as we
continue to meet the needs of Malaysian online shoppers and explore ways
to enhance the shoppers’ experience,” said Kim.
11street
has also experienced more than 200 percent increase in the total number
of sellers registered on its platform, as well as a growth of more than
160 percent in its product listings from 2015 to 2017. The top
performing categories include Baby & Kids, Mobile & Tablets and
Skin & Personal Care. On top of that, 11street has sold more than
500,000 food & beverage and service e-vouchers in 2017 alone. Of all
the purchases made by Malaysians from the platform, the top selling
products include the car cameras and photo books as well as movie and
petrol vouchers.
Beyond this, 11street’s findings also
revealed that in the past three years, more shoppers start to make
online purchases for Automotive, Home Décor, Smartwatches &
Wearables and Women Jewellery & Accessories. These categories are
regarded as the fastest growing categories by the number of orders
placed at 11street. Meanwhile, some of the top performing brands are
namely Firefly, Laneige, Petronas, Samsung, and Unilever. Besides that,
the findings also uncovered the top three countries with the
best-selling products, translating into the most number of orders from
Malaysian shoppers, which are China, Korea and USA.
Kim
added, “We don’t plan on slowing down any time soon! But, apart from
the volume of sellers registered with the online marketplace, the
company has been and continues to be dedicated to improving the quality
of its sellers through its seller development programs, Seller Zone and
the 11street Academy - the nation’s first certified e-commerce
certification programme.”
“We’re
also grateful to our customers for their continued support and loyalty
throughout the years. In 2018, we continue to be committed to enriching
the Malaysian daily lives by bringing consumers a wide variety of
products from specialty items to everyday necessities, at competitive
prices.”
To mark its third birthday and all the
milestones that have been achieved thus far, 11street will be sharing
its success by offering its customers mind-blowing deals, exciting
contests and a whole load of prizes and giveaways worth RM50,000 that
are up for grabs.
I love online shopping, do you know that from the 1st to the 13th of April,
11street is kicking off its Birthday Flash Sales that offers online
shoppers products starting from RM3 and to top it all off, the platform
is also launching an International Clearance Sale which offers express
delivery within 7 days for all featured products from Korea. It might be 11street’s third birthday, but it’s a party for everybody!
Happy New Year to dear readers and visitors, it's Chinese New Year soon and do you love to shop online? Sharing with you that busy lifestyle we have daily, we can also online shopping for groceries. With Internet access, it's easy for us to browse online and online shopping at anywhere anytime.
Group
photo of representatives from 11street, JOCOM, and brand partners.
Brand partners includes Clio, Desa Home, Electrolux, F&N, Maggi,
Nikudo, Onenot-enough, Kinohimitsu, Khind, Philips, Sharp, SJK
Electrical, Starbucks, Sublime, and Trine Nexus.
Preparation work for Chinese New Year, especially the reunion
dinner, is often extensive and time-consuming. As the festive
celebration is around the corner, 11street – Malaysia’s number two
online marketplace – has reinforced its partnership with JOCOM to bring
prepping and shopping
for Chinese New Year grocery items to another
level of convenience.
This partnership is off the back
of 11street’s grocery category emerging as one of the platform’s
continued focus in 2018, in which it saw more than 30% increase in its
gross merchandising value (GMV) in 2017 as compared to 2016.
Bruce
Lim, Vice President of Merchandising at 11street said: “More Malaysian
consumers would start to explore shopping for groceries and other
household items online. This holds true and as
2017 comes to an end, we
expect this category to only flourish from hereon.
“This
motivates us to strengthen our collaboration with JOCOM and become the
e-commerce platform that offers great variety of fresh produce and other
frozen goods as food preparation for Chinese New Year heightens. With
our host of offering coupled with our established technological prowess,
we aim to enable consumers to use our platform as the go-to channel to
fulfil all their grocery needs, especially during the festive season.”
JOCOM was awarded by the Malaysia Book of Records for being the First Grocery Mobile Commerce App.
[From left] Tan Sri Danny Ooi, Founder of the Malaysia Book of Records;
YB Datuk Wira Dr Abu Bakar Mohamad Diah, Deputy Minister of Science,
Technology and Innovation (MOSTI); Joshua Sew, Chief Executive Officer
of JOCOM; and Agnes Chua, Managing Director of JOCOM.
Malaysia Book of Records Recognition
During the event JOCOM was recognised by the Malaysia Book of Records (MBOR) as
the First Grocery Mobile Commerce App in the country. The award was
presented by Tan Sri Danny Ooi, Founder of the Malaysia Book of Records
and witnessed by YB Datuk Wira Dr Abu Bakar
Mohamad Diah; Deputy
Minister of Science, Technology and Innovation (MOSTI).
The
four-month evaluation process concluded with JOCOM leading the way in
its product
innovation and leadership – a nod above other local and
foreign grocery app providers and competitors, including more
established hypermarket. JOCOM was further lauded as the first Malaysian
establishment to have won an award under the category. Chef Quality Cooking, At Home
The partnership between 11street
and JOCOM goes beyond opening an online channel for grocery shopping,
for it also includes “Cooking Up Prosperity”, a 10-episode cooking show
that will be streamed online. Featuring Chef Cheah Kee Khiang, a
prominent chef in Malaysia, and hosted by well-known host and TV
personality, Wong Chui Ling, the show will feature simple-to-follow
Chinese New Year recipes using fresh ingredients available on JOCOM’s
online store at 11street.
Joshua Sew, Chief Executive
Officer of JOCOM said: “When we first partnered with 11street last year,
we wanted to expand our outreach to a wider community. More
importantly, we hoped to empower Malaysians with the convenience of
shopping for groceries and other household items online. As a way
forward, we produced the cooking show to showcase that Chinese New Year
preparation can be made simpler if they know where to get the
ingredients and how to best
prepare them, without the need to leave
their homes.”
Each episode of “Cooking Up Prosperity”
will be streamed every Tuesday and Thursday, beginning today, and run
for 10 minutes. Among the dishes featured are Golden Prosperity (Fried
Prawn with Salted Egg Floss), Tremendous Opulence (CNY Cake with Taro
& Sweet Potato), and Superior Smooth Porridge Seafood Steamboat,
with each dish taking less than 10 minutes to cook.
The
cooking show is sponsored by Clio, Desa Home, Electrolux, F&N,
Khind, Kinohimitsu,
Maggi, Onenot-enough, Philips, Sharp, SJK
Electrical, Starbucks, Sublime and Trine Nexus.
Check out the video as I have recorded it, the Chef has shared two recipes on the spot while cooking.
2018 Roadmap with Nationwide Expansion
Moving forward,
11street is geared towards enhancing the variety of groceries to
advocate the growing trend of grocery shopping for better consumer
convenience. On that note, by working with 11street, JOCOM is planning
to expand its online grocery business nationwide by Q3 of 2018,
including to the east coast. Currently, 11street’s online grocery
services is available to consumers in Klang Valley, Johor and Penang.
“Following the growth of online grocery shopping, we
hope the numbers especially the GMV and number of orders will double in
the next two years. The possibilities are limitless, in which we believe
that there are still many untapped avenues to grow the grocery segment
on the 11street platform,” Sew concluded.
In conjunction
with the upcoming Chinese New Year celebration, 11street will be having
promotions for more than 3,000 home appliances, grocery and household
items, with up to 50% discounts and conditional free shipping.
On
top of lower prices, shoppers can also enjoy additional savings by
visiting the promotion page to download discount coupons worth up to
RM20 until 4 March 2018.
For more information on the “Cooking Up
Prosperity” promotion, please visit
http://promotion.11street.my/2018/01/cooking-prosperity.
[From
left] Wong Chui Ling, well-known TV personality and host; Bruce Lim,
Vice President of Merchandising at 11street; Tan Sri Danny Ooi, Founder
of the Malaysia Book of Records; YB Datuk Wira Dr Abu Bakar Mohamad
Diah, Deputy Minister of Science, Technology and Innovation (MOSTI);
Joshua Sew, Chief Executive Officer of JOCOM; Agnes Chua, Managing
Director of JOCOM; and Chef Cheah Kee Khiang posing for a group photo
with couplet greetings to welcome 2018.
About 11street (www.11street.my)
11street is a trustworthy
and convenient online marketplace that offers a great variety of
products at competitive prices. It strives to revolutionise today’s
consumers’ online shopping experience by making it more personalised and
engaging. 11street has a diverse selection of product categories which
are tagged on Fashion, Electronics, Groceries, Health & Beauty, Kids
& Baby, Leisure & Sports, Home & Living, and Books &
Services including deal offerings like E-vouchers. 11street is also an
optimised marketplace where its merchandising ecosystem, education and
training programs can fully support sellers regardless of the size of
their businesses. Established in Korea since 2008, 11street is now one
of the top global e-commerce marketplace providers with 400,000 sellers
serving over 30 million consumers worldwide. 11street also has a
presence in Turkey and Thailand, known as n11 and 11street respectively.
For more information, please visit http://www.11street.my.
About JOCOM (http://www.jocom.my/)
JOCOM
is M-Commerce platform specialized in online groceries and shopping.
JOCOM revolutionized the way you buy groceries and shopping online via
your smart phone. The tagline, 'Just Order Conveniently On Mobile', was
formed to
specifically highlight their mission; it provides a
total integrated solution that protects both the consumers and the
vendors. JOCOM wants to give a new convenient way to assist traditional
business by providing the platform of latest technology connecting rural
farmers, traders and vendors with affluent consumers via e-commerce via
their app.
